Closing the Loop: The Story of RubyMoon
In this interview, Jo-Anne Godden, Founder and CEO of RubyMoon, discusses how she has been building a fully circular business step by step, empowered…
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Follow The Tree: The Story Of Shiringa, The Bio-Leather Made From Amazonian Tree Sap
In this in-depth interview, Jorge Cajacuri, founder of Caxacori Studio, shares the story behind Shiringa — the bio-leather alternative showcased at Copenhagen Fashion Week…
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The Vegan Problem: Veganwashing, Aka When ‘Vegan’ Doesn’t Mean Vegan At All
Discover The Vegan Problem, our new investigative series exploring the challenges facing today’s vegan fashion industry. In this first article, we examine veganwashing, misuse…
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The Fur-Farming, Import, and Promotion Bans of 2025
2025 marked a turning point for the global fur industry. Six countries introduced new fur-farming and import bans, while leading fashion publishers moved to…
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When Fashion People Dig Into the Plants, Literally
At Kew Gardens’ inaugural Material World festival and exhibition, plants and their fibres were embraced by fashion and art to tell a rich story…
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Crafting Regenerative Fashion: The Current Shifts and the Way Forward
At London’s ‘Crafting Regenerative Fashion & Textile Futures’ event, part of London Textile Month and London Fashion Week, 20 experts—including Safia Minney, Carry Somers,…
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Why Is It So Difficult for a Fashion Brand to Go Vegan?
Running a vegan fashion brand poses unique challenges, emphasizing innovation, transparency, and consumer education. Sourcing vegan materials is often difficult and expensive, requiring extensive…
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Vegan Fashion at Berlin Fashion Week: Rethinking Leather and Innovation
At Berlin Fashion Week’s Thursday Gathering, we hosted a panel on vegan fashion and material innovation. Together with Marta Gos (Bio2Materials) and Marta Sieradzka…
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Innovative Materials – On Show and Behind the Scenes
The SFI Lab's exhibition in Warsaw featured over 20 innovative materials, highlighting sustainable alternatives in fashion. Key discussions emphasized the importance of reusing traditional…
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